Banking and Finance  » The money is in the list!

The money is in the list!

From the desk of Shane Wilson: November 14, 2005

Hi, Shane here, I know you have heard it before, you know, "The

money is in the list". Well, nothing could be closer to the

truth. If you are going to be successful with an Internet based

business you need to have a mailing list, and a big one at that.

Your list not only produces potential buyers for whatever it is

you are selling, but it brings visitors to your site as well.

Did you know that it takes the average buyer seven visits to

your site before they will purchase anything? That is a lot of

repeat visitors. So I guess now you are asking, how do I build a

mailing list? Well, that's the million dollar question, because

when you figure it out, a million dollars is exactly what could

be in store for you. There are numerous ways to build your list,

but only a few work well enough to mention here. The first place

I started was through online groups. The main groups that worked

for me were through Yahoo, Google and MSN. All three of these

have big lists of different types of groups/niches for you to

send your ad promoting your newsletter too. Best of all, these

"Article Submission" and you'll see plenty of sites to use. Well...

are all free to use; you just need to sign up. Another way to

acquire your own list is through list building programs. Some of

the best programs I have run across are List dot com and Your

lucky list. These are great "aids" to building your "own" list.

Notice the emphasis on "aids" and "own". Yes the list building

programs can aid you in your search, but you need people to

subscribe personally to your newsletter or e-zine. People need

to be interested in what you have to say and offer, this is how

they subscribe to YOU and your newsletter. This brings us to our

next list building tool, newsletters and e-zines. The best way

for me and what I have researched to build a list is through

your own newsletter or e-zine. Having your own newsletter gives

you credibility and displays an image to others that you are

knowledgeable in your niche. Generally, people will respond to

this, granted the content is good, and subscribe to your

newsletter. To find the potential subscribers, you want to post

your newsletter to article submission sites. There are numerous

article directories on the net. Just go to Google and type in

"Article Submission" and you'll see plenty of sites to use. Well

these are three great ways not only to build your own list but

to get traffic to your site as well. Building a huge list is not

going to happen overnight. Do not give up, keep pumping out your

newsletter and promoting your list building programs and before

you know it, you'll have a huge list as well. Take care.

Respectfully, Shane Wilson, CEO Platinum Affiliate Marketing

"Success Starts Here"

About the author:

Hi, my name is Shane Wilson and I own Platinum Affiliate

Marketing. I started this business not just to earn an extra

income but to bring honesty to the Internet marketing scene as

well. If you liked what you read in my article, perhaps you

would like future mailings of my refreshingly honest newsletter.

Just go to

http://www.platinumaffiliatemarketing.com/newsletter.htm and

sign up today. If you want to know more about the list building